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Goizueta Business School Library
Business Guides - Profile for Susan Klopper
 Susan M. KlopperContact Info: Goizueta Business Library Entrance level: Woodruff Library email us: Ask a Librarian on FC |
Guides Created by Susan KlopperAccounting Research Manager (ARM) by Susan Klopper - last updated on Oct 29th, 2009 Use this guide for help navigating ARM for accounting and auditing research. Applied Integrated Marketing Communication (IMC) by Susan Klopper - last updated on Aug 19th, 2009 BUS_431/642. Use this guide to identify recommended resources and research strategies for developing a strategic IMC campaign. Tags: bus_442/642 campaign_design communications_campaign developing integrated_marketing marketing_campaign media_budgeting media_planning planning promotions situational_analysis Auditing by Susan Klopper - last updated on Sep 09th, 2009 BUS 418/618. Use this guide for your class readings and discussions. Tags: audit audit_reprots auditing bus_418/618 fraud internal_audit pcaob professional_ethics public_company_accounting_oversight_board risk Bloomberg by Susan Klopper - last updated on Nov 04th, 2009 Use this guide to learn about taking the Bloomberg Essentials Online Video Training, access Bloomberg cheat sheets, and more. Corporate Social Responsibililty (CSR) by Susan Klopper - last updated on Sep 02nd, 2009 Use this guide to learn about the companies, resources, and organizations that are focused on corporate social responsibility. Tags: business_ethics corporate_citizenship corporate_ethics corporate_social_responsibility csr social_enterprise sustainability sustainable_development Corporate Strategy and M&A by Susan Klopper - last updated on Sep 02nd, 2009 BUS 472/672. Use this guide to identify recommended resources and search strategies for your class project. Tags: alliances bus_472/672 corporate_strategy decision_making multi_business_firms Entrepreneurship by Susan Klopper - last updated on Oct 13th, 2009 BUS 636 and BUS 471/661. Use this guide to identify the best resources for researching your new business and developing a successful business plan. Tags: bus_471/661 bus_636 business_plans competition industry_analysis market_segmentation porter_five_forces vc venture_capital EvMBA International Requirement Research Paper by Susan Klopper - last updated on Sep 02nd, 2009 Use this guide to identify the best resources and search strategies for your international requirement research paper. Tags: countries culture international new_business Ideation by Susan Klopper - last updated on Sep 08th, 2009 BUS 441/541. Use this guide for your team ideation project. Tags: authenticity bus_441/541 creativity discovery ethos illumination integrity master_idea organic soul values International Marketing by Susan Klopper - last updated on Aug 19th, 2009 BUS 648P. Use this guide for recommended resources and search strategies for your group project. Tags: bargaining_power barriers bus_648p entry expansion global international_marketing Management Strategy by Susan Klopper - last updated on Sep 02nd, 2009 BUS 634. Use this guide for your class project: conducting company and industry analysis and understanding a company's strategy, successes and challenges and the industry landscape and marketplace in which it competes. Tags: bus_634 competitive_marketplace Microfinance by Susan Klopper - last updated on Sep 02nd, 2009 Use this guide to identify the sources for learning more about microfinance and investment opportunities. Porter's Five Forces Analysis by Susan Klopper - last updated on Sep 02nd, 2009 Use this guide to identify the best resources and strategies to use when conducting a Porter's Five Forces analysis for your industry. Tags: _entrants_competitive_strategy bargaining_power barriers buyers costs customer_loyalty industry_analysis_suppliers new porter_five_forces price_switching rivalry substitution suppliers threats Private Equity/Venture Capital/Hedge Funds/Alternative Investments by Susan Klopper - last updated on Sep 03rd, 2009 Use this guide to identify resources for industry news and data, analysis and reports, company profiles, and career targets for private equity, venture capital, hedge funds and other alternative investments. SEC Filings by Susan Klopper - last updated on Nov 04th, 2009 Use this guide to understand the different SEC filings, what information each contains and its applications, and where to locate them. Strategic Management by Susan Klopper - last updated on Aug 19th, 2009 BUS 331. Use this guide for your group project; locate company and industry information and conduct competitive analysis. Tags: 10_k 10_k annual_reports annual_reports bus_331 industry_analysis industry_analysis industry_analysis porter_five_forces porter_five_forces Wall Street Ibanking Research Reports by Susan Klopper - last updated on Oct 25th, 2009 Use this guide for researching public U.S. and international companies and Real Estate Investment Trusts (REITS). Tags: analysts earnings fair_disclosure ibanking industries public_companies real_estate_investment_trusts reits |
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